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	<title>Comments on: Short thoughts: social media in 2010</title>
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	<description>For every complex problem, there is a solution that is simple, neat, and wrong.</description>
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		<title>By: Craig Ashley Russell</title>
		<link>http://barrysaunders.com/2010/01/short-thoughts-social-media-in-2010/#comment-51</link>
		<dc:creator>Craig Ashley Russell</dc:creator>
		<pubDate>Thu, 14 Jan 2010 10:20:09 +0000</pubDate>
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		<description>I&#039;m not so sure about your first one Mr Saunders. If one examines the poor state of email with regard to the abuse and therefore ineffectiveness, true use of the media actually requires great skill. The same can be said of Social.

I think big advertisers are relieved at the relatively low cost of social compared to say, 30 seconds in 60 Minutes which no one watches anymore. They&#039;ll stay with the novelty but the bean counters will want better reporting of ROI.

I hope cheap SEO dies. I hope all SEO dies to be honest.

Agree 100% with twitter and Facebook. But I&#039;m keen to see what the next so called Facebook killer will be.</description>
		<content:encoded><![CDATA[<p>I&#8217;m not so sure about your first one Mr Saunders. If one examines the poor state of email with regard to the abuse and therefore ineffectiveness, true use of the media actually requires great skill. The same can be said of Social.</p>
<p>I think big advertisers are relieved at the relatively low cost of social compared to say, 30 seconds in 60 Minutes which no one watches anymore. They&#8217;ll stay with the novelty but the bean counters will want better reporting of ROI.</p>
<p>I hope cheap SEO dies. I hope all SEO dies to be honest.</p>
<p>Agree 100% with twitter and Facebook. But I&#8217;m keen to see what the next so called Facebook killer will be.</p>
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